Thanks to Daniel Tolliday and for posting this article. 

There is a common preconception that marketing automation costs a lot of money and really only the big boys can play. In practical terms this is simply not the case and there are many ways to start your journey in Inbound Marketing with a modest budget.

There is a rule of thumb in this game that the more you invest, you more you recoup. However by choosing the right system and carefully targeted, and precise content, you can with a surprisingly small budget get the results you need.

As ever it's choosing the right tools and the right team that wins the day.

Read the article through and if you need to know more, give me a shout.